
Harmac pulp used for fans, wrappers
Chinese markets are contributing to rise of product
The Star
Published: Friday, April 16, 2010
The pulp produced at Nanaimo's Harmac mill is used for a lot more than
making paper products and toilet tissue.
With a major decline in the use of paper around the globe, Harmac and
its many Chinese customers are discovering a number of non-traditional
uses for the northern bleached softwood kraft pulp the mill produces.
Harmac president Levi Sampson has just returned from a business trip to
visit the mill's Chinese customers, with traditional Asian fans and
Chinese candy wrapped in shiny lacquer paper made from pulp from the
mill.
He said they are just a few of the products that Chinese companies are
making by using high-quality NBSK pulp and are contributing to the rapid
rise of pulp prices internationally.
The growing demand has seen Harmac's sales blossom and has led to the
decision by Catalyst Paper to reopen its Crofton pulp mill.
"The soft texture of the NBSK fibre is highly favoured because it's
considered the highest grade of pulp for many products," Sampson said
Thursday.
"We're seeing a real shift away from traditional paper products so our
customers are expanding the use of the pulp to a diversity of products,
including wallpaper, house siding and technological uses such as coating
wires for computers and other electronics.
"I don't think that many people are aware of the variety of uses for
pulp used in everyday life."
Sampson said he expects the price of pulp will reach $1,000 per tonne
(almost double what it was when Harmac reopened in 2008) by the fall and
likely continue to rise for some time.
He said Harmac officials knew that pulp prices would rebound, but they
are surprised by how fast it happened.
"It's a cyclical business, but we don't expect to see the low price
levels we experienced to return for at least another few years mainly
due to increasing demand, particularly in China," Sampson said.
Sampson said he expects the "wild pricing swings" that have
traditionally caused such instability in the global pulp industry are
now a thing of the past.
He said after the latest dramatic drop in pulp prices (which saw pulp
selling at $460 per tonne two years ago) the industry's producers and
customers agreed to co-operate in efforts to keep prices as level as
possible, which should give much-needed stability to many mills.
Sampson said Harmac is not concerned about increased competition for
sales now that Catalyst Paper's Crofton mill is preparing to reopen its
second line due to better market conditions.